Community Alliance with Family Farmers and the Small Farm Tech Hub wishes you an awesome summer! This newsletter is bringing you free support& resources on small farm tech to farmers, food hubs, and farmers markets operating out of California.
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Announcing the launch of the 2023 Innovation Challenge.
The Innovation Challenge aims to steer ag-based technologies and innovation towards the real-world needs of smaller-scale food producers across California. Innovations will be accepted August through November 1, 2022. Learn more by visiting www.caff.org/2023InnovationChallenge
Complete this form if you are interested in getting more involved in this year's Challenge.
See who won last year's challenge below!
Introducing Sasha Pesci, Contractor at the Small Farm Tech Hub
Sasha started at the Tech Hub this Spring and is helping farm businesses directly with their technology needs. Sasha is a PhD candidate in Geography at UC Davis who is originally from Mendoza, Argentina and a native Spanish speaker. Her work is driven by a commitment to equity, justice and ecological sustainability in the food system. Her dissertation research explores how direct-to-market farmers in California are navigating the growing trend towards online sales and marketing.
The Small Farm Tech Hub supports farmers in the adoption of right-fit tools to increase sales, market channels, and business efficiencies. The Tech Hub is providing free resources and consulting to help pivot to sales models better suited to the current COVID-19 crisis as well as longer-term consumer purchasing trends.
Support provided by the Tech Hub may include starting an online store, transferring to a different ecommerce site, marketing, or identifying tools for increasing your business efficiencies. We're here to help! Tech Hub team members are standing by to support you on your technology needs. Learn more by visiting www.caff.org/techhub.
CAFF is a registered 501c 3 non-profit that works to build sustainable food and farming systems through policy advocacy and on-the-ground programs that create more resilient family farms, communities and ecosystems. The Small Farm Tech Hub is a program under CAFF and funded by the USDA Farmers Market Promotion Program.