Small Farm Tech Hub Newsletter, Summer 2022



From the Small Farm Tech Hub

​Community Alliance with Family Farmers and the Small Farm Tech Hub wishes you an awesome summer! This newsletter is bringing you free support & resources on small farm tech to farmers, food hubs, and farmers markets operating out of California.

Check out what the program has to offer at


We know summer is busy but we have....

Online Tool Considerations

Does your business need additional tools? We created a list of questionsto review. 

Small Farm Technology Videos

Have you seen the latest on our CAFFflix Technology channel?

MailChimp Templates! 

Newsletter templates for your farm business!

Free Marketing Resources 

Kendall Ballantine knows her stuff & wants to support other farmers!

FREE SUPPORT! How can technology help expand market opportunities and increase business efficiencies for small farms? CAFF's Tech Hub is here to help! 

Request via website or by emailing

Websites | Social Media | Marketing | Online Sales




DROUGHT: Deadline to apply is July 15th. For farm losses resulting fro the 2021-22 drought, including loss of crops, sales, unexpected expenses, well lowering or retrofitting, etc.  


WILDFIREDeadline to apply is August 15th. Includes loss of property, equipment, crops, livestock, sales, etc. for farms located in eligible counties. 


Found these resources helpful? There's more where that came from! Make sure you're subscribed to receive future updates from the Tech Hub. Click "Small Farm Tech" under Special Alerts for your email subscription.

Announcing the launch of the 2023 Innovation Challenge. 

The Innovation Challenge aims to steer ag-based technologies and innovation towards the real-world needs of smaller-scale food producers across California. Innovations will be accepted August through November 1, 2022. Learn more by visiting


Complete this form if you are interested in getting more involved in this year's Challenge. 


See who won last year's challenge below!

Introducing Sasha Pesci, Contractor at the Small Farm Tech Hub

Sasha started at the Tech Hub this Spring and is helping farm businesses directly with their technology needs. Sasha is a PhD candidate in Geography at UC Davis who is originally from Mendoza, Argentina and a native Spanish speaker. Her work is driven by a commitment to equity, justice and ecological sustainability in the food system. Her dissertation research explores how direct-to-market farmers in California are navigating the growing trend towards online sales and marketing.  

Interested in receiving direct support for your farm business? Submit a request today



The Small Farm Tech Hub​ supports farmers in the adoption of right-fit tools to increase sales, market channels, and business efficiencies. The Tech Hub is providing free resources and consulting to help pivot to sales models better suited to the current COVID-19 crisis as well as longer-term consumer purchasing trends. 


Support provided by the Tech Hub may include starting an online store, transferring to a different ecommerce site, marketing, or identifying tools for increasing your business efficiencies. We're here to help! Tech Hub team members are standing by to support you on your technology needs. Learn more by visiting


Submit a request form at email 

CAFF is a registered 501c 3 non-profit that works to build sustainable food and farming systems through policy advocacy and on-the-ground programs that create more resilient family farms, communities and ecosystems. The Small Farm Tech Hub is a program under CAFF and funded by the USDA Farmers Market Promotion Program.