In this episode, we connect with Marsha Habib of Oya Organic Farm, a woman and immigrant owned organic family farm located in Hollister, California. We learn about the origin of Oya Organic Farm, what it means to be an organic farmer, and her successes and challenges with marketing organic produce especially, as it relates to small-scale highly diversified certified organic produce farmers on California’s Central Coast. Throughout her farming journey, Marsha has learned that marketing looks different for small-scale diversified farmers. We learn more about Oya Organic Farm’s marketing journey in this episode!
