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Scaling Up for Wholesale

December 7, 2023 @ 10:00 am - 2:00 pm

Join us in this workshop that we are putting together in collaboration with the North Coast Growers Association. It’s an ideal opportunity for farmers who are in their first 3-5 years of farming and are interested in scaling up their production to be able to sell wholesale through the Harvest Hub or directly to wholesale buyers.


Wholesale Basics : Josefina from CAFF will give an overview of the pros and cons of wholesale so you can determine if this is right for your business

Meet Your Buyers : Megan from NCGA and Christine from Humboldt Soup Company/The Hood will share the expectations that many wholesale buyers have when working with local farmers

Panel : Local farmers will share their journey of including wholesale in their business model

-Lunch Break (lunch will be provided)-

Determining Wholesale Prices : Learn some tips on how to price your wholesale items vs your direct sale items

Please RSVP by clicking the button below so we get a head count for lunch and are able to accommodate your dietary restrictions.

Please RSVP Here


December 7, 2023
10:00 am - 2:00 pm




North Coast Growers Association Farmers’ Market
5720 West End Rd Building #2
Arcata, CA 95521 United States
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