All posts in Biz Resource
Cómo crear un Perfil de Negocios de Google para expandir la presencia en línea de su granja
En este video, explicamos qué es el Perfil de Negocios de Google y mostramos paso a paso cómo establecer un Perfil de Negocios de Google para expandir la presencia en línea de su granja. Para más información sobre el Tech
Apps útiles para manejar un negocio agrícola
Esta presentación brindará una descripción general sobre Apps (aplicación informática para dispositivos móviles y tabletas) que pueden ser útiles para el manejo de negocio de una granja. La presentación ayudará a los participantes a identificar algunas Apps que se pueden
Digital Marketing & CSA Customer Retention – Shared Legacy Farm shares their success!
Learn more about Shared Legacy Farm’s successful use of social media and email marketing to retain a large percentage of their CSA members, to the point of having a waitlist! Corinna provides her top six tips and tricks for successfully
Social Media Best Practices – 5 Marys Farm shares her success!
Learn more about Five Marys Farm successful use of social media and how she sells 100% of their products to 30K customers using direct-to-consumer marketing strategies. Mary provides information on her most used marketing tools which include Instagram and FloDesk
Value-Added Product Success, Three Farms Share Their Stories
CAFF’s Tech Hub is hosting a three part webinar series on value-added products and success stories of small producers using Ecommerce. The series highlights farmers who have developed their business to include value-added products and offers practical information on how they navigated
Data Training for the Small Farm
CAFF’s Small Farm Tech Hub hosted a data training for the Small Farm which was a three-part webinar series held during November-December 2022. The webinar recordings are provided below along with a list of resources referenced during the series. This workshop
Online Directories for Farmers
Getting internet visibility is one of the most important things you can do for your small business. An easy way to do this is to take advantage of online farm directories, many of which will offer your farm business a
MailChimp Templates for your Farm Business
CAFF’s Small Farm Tech Hub created basic templates for you to use for your email marketing. Please note that you need a MailChimp account to access these templates and add them to your account. If you don’t have one, you
Updated Ecommerce Report for the Small Farm
CAFF participates in the CSA Innovation Network who recently updated a report that breaks down how popular eCommerce platforms perform in comparison to one another, based on findings from national farmer surveys in 2020 and 2021. This report was refreshed
Details to Consider When Choosing Online Tools
Here is a list of considerations and questions to ask before investing in new tools for your business. Cost Will the costs outweigh the gains/returns? Most sales platforms charge start-up fees or keep a percentage of sales. What is the
Marketing for Farmers by Kendall Ballantine
Kendall Ballantine has created some awesome short, easy to understand blogs on marketing best practices for small farms. We highly recommend her blog https://www.onlinemarketingforfarmers.com/blog for topics such as search engine optimization (SEO), email marketing, and tips for selling online. She has
Choosing an Accounting Software
The software review guide provides a list of accounting options **Our content is intended to be used and must be used for informational purposes only. Every business has different needs, and none of the information provided in this article is
Instragram Basics in 7 minutes!
A 7 minute video going over the basics of Instagram for your farm business. https://youtu.be/W0ZIHiMePJo
Software Review Guide – Payroll, POS, DigiPay, Accounting
The Small Farm Tech Hub’s Software Review Guide – a live document kept by the tech hub team that compares different software systems including payroll, point of sales, DigiPay, and accounting. Organized by tabs- scroll up/down and right/left to view
Use Email Marketing to Grow
Email is probably the single most important tool in your marketing toolbox. If you’re not using email marketing to promote your business already, here are three reasons why you should make it a top priority: Audience – Everyone who uses
Google Pay & Apple Pay For Your Farm Business
If you have done any in-person, or even online retail in the past year a customer has probably asked if your business accepts Google Pay or Apple Pay. Expect to hear a lot more of that question. According to one
10 Tips for Getting 10K Instagram Followers
There are a multitude of social media platforms to choose from these days! The good news is, you don’t have to use every platform to market your farm. As a powerful visual medium and storytelling tool (aren’t vegetables and baby
Instagram Basics for Your Farm Business
Looking to build your farm business brand online and engage a broader audience? With over 1 billion users, Instagram is one way to connect with current and prospective customers, and improve your online presence. Here are some basics to get
New CAFF Resource: How to Run CSA Pick Up Sites during COVID-19
CAFF has created a new resource for farmers that have Community Supported Agriculture (CSA) pick up locations. The guide has tips for farmers and a sign that farmers could post at pick up locations and/or share electronically with CSA members.
New CAFF Resource: How to Prepare for Farm Labor Shortages
CAFF has created a new resource to help farmers prepare for possible labor shortages due to COVID-19. The first page of this resource is a flowchart that helps farmers determine the readiness of their operation. The second page is a
Farm Operational Continuity Template
What if you or members of your crew get sick? Use this template, combining standard operations procedures with emergency planning to help keep your farm going when unexpected events happen.
CSA & Online Sales during Covid-19
SELLING DIRECT & ONLINE DURING THE COVID-19 CRISIS In the wake of the Coronavirus pandemic, many farmers are being forced to reconsider their sales outlets. While there may be no shortage of food and certainly no shortage of demand (in
Farm Business Start-Up Checksheet
Before starting a new farm business, you need to consider many things. What rules and regulations apply to your business? Which levels of government (city, county, state, federal) are responsible for which regulations? What permits will you need? What are
Empezando su Empresa Agrícola: Los Primeros Pasos
Antes de empezar una nueva empresa agrícola, tiene que tomar mucho en consideración. ¿Cuáles son las reglas y regulaciones que aplican a mi negocio? ¿Cuál nivel gubernamental (cuidad, condado, estado, federal) corresponden a las regulaciones? ¿Cuáles permisos necesito? ¿Cuáles opciones
Recordkeeping Tools
The NOP requires that all certified operations maintain detailed records. These records must fully disclose all activities and transactions, and demonstrate compliance with the regulations in sufficient detail as to be readily understood and audited. We have developed a collection